Privacy Policy - Baby Star Signs Child Astrology

Introduction

This Privacy Policy is designed to help you understand what information we collect, how we use it, and what choices you have.

Who We Are

When we talk about “Baby Star Signs”, “BabyStarSigns.com”, “we,” “our,” or “us” in this policy, we are referring to the Baby Star Signs organisation, which is wholly owned by London-based media company Feud Media Limited.

Our website address is: https://babystarsigns.com.

We are a data Controller for the purposes of the General Data Protection Regulation (GDPR), and other data protection laws applicable in the United Kingdom and Member states of the European Union. Our address is: 71-75 Shelton Street, Covent Garden, London, England, WC2H 9JQ.

Why we need personal data

Generally, we collect personal information about you when you make a purchase from us via our website (www.babystarsigns.com).

In general, Baby Star Signs uses this information to provide Astrology products to you, to maintain and improve our services, and to provide information on our products and services. We need your basic personal data in order to provide you with these services in line with this overall privacy policy. We will not collect any personal data from you that we do not need in order to provide the services described in this Privacy Policy.

How we collect data

Directly. Most of the personal data we hold about you is collected directly, for example when you make a purchase from the website, when you subscribe to receive marketing, or when you contact our customer services team. We might also collect your personal data if you create an account with us, enter a competition or free prize draw, register for a promotion, post a comment on our website, ask us a question, provide your date of birth, email us or otherwise interact with our staff and call centres.

Indirectly. We may also collect some personal data indirectly through your use of our websites and email. We use cookies and other technologies such as pixel tags on our websites and in our emails to collect information about your usage, and to better target our advertising to you. For more information on how we provide our marketing services please see the Marketing section below. To learn more about how cookies work, please see our Cookies Policy.

From Third Parties. We may also collect personal data from other third parties, or from publicly available sources. For example, if you purchased one of our products through one of our partners, or if you choose to use an integrated social media feature on our website, this third party will give us certain information about you, which could include your name and email address. Further information about the third parties from whom we obtain information is available below in the Data Sharing section.

Your Rights

You have significant rights regarding your personal data. For more information please see the Rights section below.

Data Security

We take the security of your personal information very seriously. All web transactions made with Baby Star Signs use PayPal and other secure payment providers, and fully encrypt all your personal information, including your credit card number, name, and address, so that it cannot be read if intercepted by a malicious third party.

Card transactions made on this Site are processed by our payment partners including PayPal, and Baby Star Signs do not process such card payments directly, nor will we have access to your full card details. Payment information is not stored on our systems. We do not process card details by email – please do not send us your card details for payment in this way.

Children

Our sites and services are meant for adults. We will never knowingly collect personal information from children. If you are a parent or legal guardian and believe your child has given us personal information, please Contact Us.

What data do we process

Baby Star Signs collects and processes various categories of personal data, each of which are detailed below. This list is not exhaustive and, in specific instances, we may need to collect additional data for the purposes set out in this Policy.

Baby Star Signs process personal data relating to the following categories of data subject:

Customers
Employees
B2B Contacts and Supplier Contacts

We may also process some personal data relating to other data subjects, such as if you submit your CV to us as part of a job application, or if you visit our offices. For more information on what data we process if you are an employee, business contact, creative or other contact, please see the section on Data Subjects below.

As a customer, we may process the following categories of information about you:

Your name and contact details, including your postal address and country of residence for billing and delivery, your preferred language, telephone numbers (including mobile numbers), and e-mail address;
The name and postal address belonging to the recipient of any gift voucher redeemed, if it differs from yourself as the customer;
Your approximate location, separate to your full address held in your purchase record, if you have subscribed to receive marketing from us. We will use your approximate location (such as the city you live in, or the outward code of your postcode) so that we can tailor offers and products that are relevant to where you live;
Your date of birth, if you have directly provided your date of birth, we will use this to send personalised marketing activity to celebrate your birthday
The date, time and place of birth of another person, if you have directly provided this to us for the purposes of writing a personalized Astrology profile;
Your contractual details, such as your purchase and order record, including purchase details for products purchased;
Information you submit online, such as information you have posted on our website or on third-party software and social media to which we have access (including reviews you post or surveys you complete). When you post information online, you must not infringe the rights of others (including privacy rights) and you should be aware that others may use, tag and/or re-publish your information in ways that you might not expect (including in ways that are unlawful). You understand that we and others (including our partners) may use and re-publish any data you post online publicly, on our website or when using apps or social media tools;
Your online web usage and browsing information, obtained through website cookies, such as which browser and device you’re using, and your IP address (a number that identifies a specific network device on the internet and is required for your device to communicate online). We might look at what site you came from, what you did and didn’t use our site for, or what site you visit when you leave us. Typically we cannot tie this information to any individual and use it only to improve the web services we offer. For more information on this please have a look at our Cookie Policy;
Your correspondence and communications with Baby Star Signs, including any customer service queries you may have made, or any service emails we may have sent you;
Your communication and marketing preferences;
Your interests, preferences, feedback and survey responses, such as which products you usually buy or enquire about (for example, as part of a survey, or which emails you are more likely to be interested in). We may also hold information on interests and demographic categories inferred from your interactions with us in order to provide you a better service and to provide you with more focused information. For more information on what data we process to provide marketing services, please see the Marketing section below; and
Other publicly available personal data, including any which you have shared via a public platform (such as a Twitter feed or public Facebook page), or if you have interacted with us via a box office, by phone or other social media.

How we use your Data

Baby Star Signs (and trusted partners acting on our behalf) use our customers’ personal data for the following purposes:

To provide you with products and services, including personalised Astrology Profiles. If you give us another person’s information, we will use that data to provide the services you request from us. Before you give us another person’s information, you must make sure that you have their permission to share that information with us. We may also process your information to allow for a compensation payment or refund, if required. This information will normally only be held for six years.

To send you service communications in connection with your transaction, and provide customer services in relation to your purchase. For example, we may use your information to confirm your purchase, such as with a confirmation email. We may contact you about your account or a purchase if there is a particular problem. We may keep a record of this contact, along with your personal data, for up to one year to ensure we have a record of who has been contacted and when. We might also ask if you would like to review a purchase you made, or otherwise manage our customer service interactions with you, such as alerting you to any changes in this Policy or any of our other policies or terms and conditions. If you purchased a gift voucher that is about to expire, we may try and contact you so you can use this voucher before it expires. If you have a query, complaint or dispute, we will use your personal data to resolve any issue that might arise.

To allow you to exercise your rights under the Data Protection Legislation. If you submit a rights request, we will use your personal data to deal with this request, including the verification of your identity.

To verify your identity, to prevent or detect unlawful behaviour, or to protect or enforce legal rights. We will ask information to verify your identity, to ensure that we do not breach your privacy by disclosing your personal data to another party.

For security purposes. We may use your information to protect your security, as well as the security of our company, employees, our customers, third parties and/or our/their property (including our websites, networks and systems), as permitted by law. We will protect the integrity of your personal data, and the integrity of our business by backing up your data, and by securely destroying that data when we no longer need it.

To identify trends and interests, and be able to provide tailored services such as web content and online advertising. We use your information to get to know what our customer’s preferences might be, so we can improve our offering to you and so that your experience with us is more relevant and personal. We may work with other companies using cookie data to show you advertisements we think you may find relevant and useful. This may include advertisements displayed on our own websites, or advertisements from us displayed on other websites or in the content of our emails. The advertisements you see may be based on information collected by us, or by third parties and may be based on your activities on our websites or on third party sites. This is often called ‘online or third party behavioural advertising’ – please see our Cookies Policy for more information about the choices you have when using cookies. If you sign up to receive email marketing, we will process data such as which emails you open, to allow us to build an idea of what topics may be of interest, so that we can send you more relevant information regarding our products and services.

To monitor, maintain, improve and develop our products, services, and websites. We analyse your information to improve our understanding of you and our customer base in general. We do this so that we can make better decisions about our services, advertising, products and content, based on a more informed picture of how our customers use our current services, and to provide you with a more customised experience. We conduct staff training that may involve access to systems containing personal data. We may also occasionally allow third party software developers and engineers to access systems that contain your personal data, in order to fix any software problems and develop solutions. We will only allow such access under strict security conditions and data protection obligations. Such activity allows us to improve our existing products and services, develop new products and services, and enable better service delivery.

Promoting, marketing and advertising our products and services, if you have requested it. Where you’ve agreed, you may be contacted by us by email with information regarding our offers, products or services.

For administrational and record keeping purposes, including internal reports and sales analysis, accounting, transactional and VAT records, and auditing requirements. Baby Star Signs will only hold such information for as long as our legal obligations require, typically a maximum of six years.

Complying with our legal and regulatory obligations, or as otherwise required or permitted by law. In limited circumstances, we may also use your information for other purposes where required or permitted by law, such as where we have a legal right or duty to use or disclose your information.

Data Sharing

We will never sell or rent our customer data to other organisations for marketing purposes.

Third Parties. We use web analytics services from some Third Parties to track how visitors reach our site and the path they take through it, so that we can tailor the content of our site to fit the needs of our site’s visitors. Such information is provided anonymously and used statistically with the purpose of improving our site.

In order to make certain services available to you, we may need to share your personal data with some of our service partners. Baby Star Signs only allows its service providers to handle your personal data when we have confirmed that they apply appropriate data protection and security controls, or have put a written agreement in place protecting your information, including necessary safeguards for the international transfer of personal data.

Your Personal data may be processed by our IT Service Providers in line with the purposes outlined above. Our data storage is provided by our hosting partners in the UK and internationally, who securely store all personal data held in our systems. Some of our software systems are cloud based and as such constitute a sharing of personal data. This may in some cases also constitute an international transfer of data, as some multinational software providers maintain global networks of secure data centres. Our software providers may also have access to our systems for maintenance and hosting purposes, and our software development partners may from time to time require access to live systems for development and testing purposes. Such access is strictly for these purposes only and regulated by contract. Our payment partners operate global systems that may require international transfers of personal data.

If you receive physical direct marketing, we will need to share your name and address with our mailing house supplier, under instructions as a data Processor, in order to create and deliver that service.

With Legal Authorities. We may share your data with governmental bodies, regulators, law enforcement agencies, courts or tribunals, insurers, and other partners where we are required to do so: to comply with our legal obligations; to exercise legal rights, for example in court cases; for the prevention, detection, investigation of crime or prosecution of offenders; and for the protection of our employees and customers.

With any successor to all or part of our business. Where permitted by law, we may pass your information to a successor organisation, provided processing is for the purposes set out in this Policy.

Transfers of personal information to other countries

The transfer of your information under the purposes of this Policy and Baby Star Signs’s Cookies Policy may involve the transfer of your information to other countries, including those outside Europe. Such countries may not provide the same level of protection for your personal information, however we ensure that appropriate technical and contractual safeguards are put in place to protect your personal data, in accordance with applicable laws including the GDPR.

Some multinational software and payment providers, including banking and cloud infrastructure, maintain an international network of secure data centres and as such your personal data may be transferred globally. Such transfers are covered by standard contractual clauses and binding corporate rules.

Where our software developers require access to our systems, and may be required to provide access to developers in countries outside of the UK, such access is protected by a strict data protecting contract, standard contractual clauses and binding corporate rules.

Our Legal Basis for the Processing of Our Customers’ Personal Data

In general, Baby Star Signs collects and uses customers’ personal data when it is necessary for:

The purposes of complying with our duties and exercising our rights under a contract for the sale of goods to a customer;
In compliance with our legal obligations; or
The pursuit of our legitimate interests (as set out below)

Your Consent. We only rely on consent as a legal basis for processing in relation to sending of direct marketing communications to customers. Customers have the right to withdraw this consent at any time, and we will stop processing immediately. This is the case if you have made a positive and standalone decision to receive our marketing services. We may however also rely on our legitimate interests with regard to the sending of some direct marketing communications to customers, including customers who subscribed as part of the soft opt-in mechanism under PECR, for example if you signed up to receive our marketing during our online checkout process, where an opportunity to opt-out is instead provided. We also rely on our legitimate interests in our marketing communications with our business-to-business contacts, and in the sending of some physical mailings. However, in all cases, Baby Star Signs offers an unequivocal opt-out to direct marketing communications at all times, regardless of whether that processing is based on consent or legitimate interests.

Contractual Necessity. If the processing of personal data is necessary for the performance of a contract to which you as a data subject are a party, as is the case, for example, when you purchase goods from us and our processing is targeted and proportionate means of supplying those goods or services, we rely on contractual obligations as our lawful basis for processing your personal data. This includes when we take your name and contact details to fulfil and send your Astrology Profiles, and when we have to contact you if there’s a problem with your order. This also applies to any processing operations which are necessary for carrying out pre-contractual measures, for example if you were to inquire about our products or services. Failing to provide such data may result in us not being able to provide the services you have requested.

Vital Interests. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or of another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, or other vital information would need to be passed on to a doctor, hospital or other third party in order to save their life.

Legal Obligations. In some cases, Baby Star Signs’s processing of personal data is based on our legal obligations. Such processing applies when we retain contractual records under the Limitations Act 1980, or where we maintain transaction records as part of our VAT requirements. We may also be required to share your data with governmental bodies, regulators, law enforcement agencies, courts or tribunals, insurers, and other partners where we are required to do so: to comply with our legal obligations; to exercise legal rights, for example in court cases; for the prevention, detection, investigation of crime or prosecution of offenders; and for the protection of our employees and customers.

Legitimate Interests. We rely on legitimate interests as a legal basis for processing only if that processing is in your interests, our legitimate interests, or the interests of a third party. Such processing must be necessary for the stated purpose, and we must have carefully evaluated whether such interests are overridden by your interests, privacy, and fundamental rights and freedoms. We process personal information for certain legitimate business purposes, which include some or all of the following processes, along with information on our balancing reasoning;

Publishing any web content, to inform others about your views on the products or services. It is entirely optional whether or not you choose to publish reviews online;

Fraud reports and analysis, to protect both ourselves and our customers against fraud and other criminal activity;

Sending reports to our commercial partners, so that we can deliver services accurately and effectively, and ensure the customers’ needs are met at all times.

Web analysis, including to ensure the proper functioning of the website, deliver content, inform site improvements, and occasionally to compile reports. When using such information, we will not draw any conclusions about individual data subjects, we will analyse such data anonymously, and will use the information statistically with the aim of optimising our web services and increasing the data protection and data security of our enterprise;

Marketing provision to our soft opt-in customers, B2B clients, and physical mailings. Such processing involves an unsubscribe option at all times and is governed by the same privacy control and opt-out processes as our consent marketing;

Gathering and analysing information on your preferences to allow us to personalise our marketing. Such processing benefits Baby Star Signs as well as the subscriber, as it allows for much more relevant content to be shared;

Security testing, to make sure your personal data is protected against data breaches; and

Backing up data, to make sure your personal data is available at all times and in order for us to ensure the integrity and consistency of our service provision.

Whenever we process data for these purposes we will always ensure your Personal Data rights are held in high regard. We make sure to have conducted legitimate interests assessments for all our personal data processing made under our legitimate interests, and ensure you have a right to object to this processing if you so wish. If you would like to exercise this right, please consult the Rights section below. Please bear in mind that if you object in this way, you may affect our ability to carry out these tasks, which may impact on your benefit.

Periods for which the personal data will be stored

Baby Star Signs will not retain your data for longer than necessary for the purposes set out in this Policy. Different retention periods apply for different types of data, however the longest we will normally hold any personal data is six years. Baby Star Signs will process and store your personal data only for the period necessary to achieve the purpose of processing, or as far as this is required by the European legislator or other legislators in laws or regulations to which Baby Star Signs are subject. For more information on how long any specific data is stored, please contact us using the form on the Contact Us page.

The criteria used to determine the storage (or “retention”) period, is usually the statutory retention period – the legal requirement to retain data records. For example, we will keep personal data relating to the initiation and fulfilment of a contract, for the duration of that contract, followed by the legally required retention period – usually six years under the Limitations Act 1980.

Likewise, we will hold on to any contractual details on goods and services provided (such as your purchase information) in our orders database only for the period necessary to fulfil the contract, and for a maximum of six years in order to fulfil our legal requirements to keep VAT records for this period, and to maintain a record of the contract under our legal obligations. After expiration of this six year period, Baby Star Signs will delete or anonymise any personal data held in our main databases according to our Retention Policy. Our primary record of your personal details, including your name, contact information and customer service history, are held within this orders database and will therefore only be kept for a maximum of six years.

We also hold purchase information in our marketing department to allow us to tailor relevant content to meet your interests. We will only send you marketing if you have subscribed to receive marketing from us, and we will only keep this purchase history if you are an active customer. If you subscribed to receive marketing from us, we will hold your information until you unsubscribe, and for a further year in case you decide to re-subscribe within that period. If you decide not to re-subscribe after a year, we will remove all your personal data from our marketing database, although we will keep your email address on our suppression list to make sure we do not contact you again.

For information on how long cookie data is stored, please consult our Cookie Policy.

Cookies

The Internet pages of the Baby Star Signs website use cookies. Cookies are small text files that are found on almost all Internet websites, and are stored in a user’s computer system, specifically their internet browser. These cookies contain a so-called cookie ID – a unique identifier which consists of a character string through which internet pages and servers can be assigned to your specific Internet browser in which the cookie was stored. This allows visited sites and servers to differentiate the individual browser of the data subject from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified using this unique cookie ID.

This information is stored in your browser’s “log” files and may include the browser type and version used, the operating system used, the website from which an accessing system reaches our website (so-called “referrer”), any sub-websites, the date and time of access to the Internet site, an Internet protocol address (IP address), the Internet service provider of the accessing system, and any other similar data and information that may be used to trace users in the event of attacks on our information technology systems.

Through the use of cookies, Baby Star Signs can provide the users of our website with more user-friendly services that would not be possible without the cookie setting, for example by allowing the shopping cart to store items so that they can be purchased at the checkout page. Cookies also show us how people tend to use the site. We use such information to ensure the proper functioning of the website, deliver content, inform site improvements, and occasionally to compile reports. We also use web analytics services from other companies to track how visitors reach our site and the path they take through it, so that we can tailor the content of our site to fit the needs of our site’s visitors.

When using these general data and information, Baby Star Signs does not draw any conclusions about the individual data subject. Baby Star Signs analyses such data anonymously and uses the information statistically with the aim of optimising our web services and increasing the data protection and data security of our enterprise, and to ensure an optimal level of protection for the personal data we process. Any anonymous data contained in these log files is in any case stored separately from the personal data provided by our customers.

You may, at any time, prevent the setting of cookies through our website by various means, such as changing the settings in your Internet browser, which can permanently deny the setting of some, or all cookies. Cookies can also be deleted at any time in most popular Internet browsers or by using other software programs. However if the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be usable.

More detailed information on cookies is available in our Cookie Policy.

Marketing

With your consent, we will collect your personal data including your name, email address and date of birth for the provision of advertising, including the sharing of promotional offers, and to update you about products and services which may be of interest and relevance. Baby Star Signs informs its customers and business partners regularly about our products and services, by means of sending marketing about our offers. The personal data collected as part of a registration for marketing will only be used in the sending of such marketing, and can be terminated at any time by using the unsubscribe link included in each communication, or by contacting us using our contact details below.

Your privacy is of the highest importance to Baby Star Signs, and we promise never to release your personal details to any other outside company for mailing or marketing purposes, other than those detailed in this Privacy Policy, without your consent.

You have the right to opt out of receiving promotional communications at any time, by:

1. Making use of the simple “unsubscribe” link in emails; and/or

2. Contacting Baby Star Signs via the contact channels set out in this Policy.

Personalisation

If you have asked us to send you promotions and other special offers on products, we may use your purchase history to tailor content to match your interests, in order to deliver you more relevant content. We also use your approximate location so we can send information on relevant products, and your “opens” and “clicks” history from the emails we send you, so we can tailor our email content to your interests.

In doing so, we will always ensure that meaningful control over such processing is in the hands of our staff, rather than based on automated processing, and that such profiling does not create legal or other significant effects on individuals.

You have a right to access this information we hold about you, and a right to contest or object to such processing, by contacting us. You can also opt-out of receiving marketing at any time. For more information on how to exercise your data rights please see the Rights section below.

Your privacy is of the highest importance to us, and we promise never to release your personal details to any outside company for their marketing purposes without your consent.

You have the right to opt out of receiving promotional communications at any time, by:

1. Making use of the simple “unsubscribe” link in emails; and/or

2. Contacting Baby Star Signs via the contact channels set out in this Policy.

We will keep your sign-up record, including the relevant purchase and preference history, for one year after you unsubscribe, in case you decide to opt back in within this period. After this period has elapsed, we will permanently erase these records, although we will keep your email address on our “suppression list” to make sure we don’t contact you in future.

Control Over Your Data

We take your privacy rights seriously, and where possible we will offer you choice and control over how we use your data. When you interact with us we may occasionally ask for your explicit consent in order to collect, process or use your personal information for specified purposes. Such consent is only usually sought when we seek your permission to send marketing communications, although this is not always the case. If you have given your consent to the processing of personal data, you have the right to withdraw that consent at any time. If you wish to do so, please contact our Data Protection Officer by writing to us via our Contact Us form. For full details about how to exercise your data rights, please consult the Rights section below.

You can control the use of cookies and tracking tools. To learn how to manage how we use cookies and other tracking tools, please consult our Cookie Policy.

You can opt out of receiving marketing communications, including newsletters, by clicking the unsubscribe link included in any of our emails, or by contacting us directly via our Contact Us form. If you are receiving physical marketing such as our mailings, you can also reply using the opt-out information on that marketing, return to sender, or by contacting us using the Contact Us form.

Your Rights as a Data Subject

If your personal information is held by Baby Star Signs, you have the following rights to your personal data under the GDPR. If you wish to exercise your rights at any time, or if you have any questions about how Baby Star Signs uses your personal data that are not answered here, please write to us via the Contact Us form.

Your rights request will be free, unless the request is manifestly unfounded or excessive, in which case Baby Star Signs shall reserve the right, in accordance with Article 12 of the GDPR, to charge a fee or refuse the request. In the rare case of such a refusal, you will have the right to complain to the ICO as the Supervisory Authority, and to a judicial remedy without undue delay and at the latest within one month.

We will endeavour to respond promptly and in any event within one month of the latest of the following:

Our receipt of your written request; or

Our receipt of any further information we may ask you to provide to enable us to comply with your request.

If the request is particularly numerous or complex, we may extend the period by a further two months, but shall in any case inform you of such an extension within the initial one month, giving our reasons for doing so.

You have the right to lodge a complaint with the Information Commissioner’s Office. Further information, including contact details, is available at https://ico.org.uk

Right of Confirmation

Each data subject has the right to confirmation as to whether or not personal data concerning him or her is being processed. This Privacy Policy constitutes part of this right. If however this Privacy Policy cannot be fully accessed, or if any further information is requested, you may, at any time, contact our Data Protection Officer using the contact details available above, to request further information.

Right of Access

Each data subject has the right to information about his or her personal data stored, and a copy of this information, alongside the information already outlined in this Privacy Policy. Data subjects also have a right to obtain information as to whether personal data are transferred to a third country or to an international organisation. Where this is the case, the data subject shall have the right to be informed of the appropriate safeguards relating to the transfer.

If you wish to exercise your right to access, please contact our Data Protection Officer using the contact details available above, to request such information.

Right to Rectification

Each data subject has the right to rectify inaccurate personal data concerning him or her, without undue delay. Data subjects also have the right, taking into account the purposes of the processing, to have incomplete personal data completed, including by means of providing a supplementary statement.

If you wish to exercise this right to rectification, you may at any time contact our Data Protection Officer using the contact details available above.

Right to Erasure

Each data subject has the right to request the erasure of personal data concerning him or her without undue delay. The Controller shall have the obligation to erase personal data without undue delay where one of the following grounds applies;

The personal data is no longer necessary in relation to the purposes for which it was collected or otherwise processed;

The data subject withdraws their consent, if the lawful basis of processing is based on that consent, according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing;

The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR;

The personal data has been unlawfully processed;

The personal data must be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject;

The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.

If one of the above reasons applies, and you wish to request the erasure of personal data stored by Baby Star Signs, you may at any time contact our Data Protection Officer using the Contact Us form, and we will ensure that the erasure request is complied with.

Where we have made such personal data public and are obliged pursuant to Article 17(1) to erase the personal data, Baby Star Signs shall, take reasonable steps, taking account of available technology and the cost of implementation, to inform other controllers processing the personal data that the data subject has requested erasure by such controllers of any links to, or copy or replication of, those personal data, as far as processing is not required. The Data Protection Officer of Baby Star Signs will arrange the necessary measures in individual cases.

Right to the Restriction of Processing

Each data subject has the right to obtain a restriction to processing where one of the following applies:

The accuracy of the personal data is contested by the data subject, for a period enabling the Controller to verify the accuracy of the personal data;

The processing is unlawful and the data subject opposes the erasure of the personal data and requests instead the restriction of their use instead;

The Controller no longer needs the personal data for the purposes of the processing, but such data is nonetheless required by the data subject for the establishment, exercise or defence of legal claims;

The data subject has objected to processing pursuant to Article 21(1) of the GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.

If one of the above conditions applies, you may request the restriction of processing by Baby Star Signs by contacting our Data Protection Officer using the Contact Us form.

Right to Data Portability

Each data subject has the right to receive their personal data in a structured, commonly used and machine-readable format, including the right to transmit that data directly to another Controller if it is technically feasible and when doing so does not adversely affect the rights and freedoms of others.

Such a right applies if processing is based on a subject’s consent, or contractual obligations, and such processing is carried out by automated means, as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

If you wish to exercise your rights to data portability, please contact the Data Protection Officer using the contact details available above.

Right to Object to Processing

Each data subject has, on grounds relating to his or her particular situation, the right to object to processing of personal data concerning him or her which is based on the Controller’s legitimate interests. This also applies to profiling based on these provisions.

Baby Star Signs shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.

Where Baby Star Signs processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data concerning him or her for such marketing, and we will no longer process the personal data for these purposes. This applies to profiling to the extent that it is related to such direct marketing.

If you wish to raise an objection, please contact the Data Protection Officer using the Contact Us form.

Rights on Automated Individual Decision-making, including Profiling

Each data subject has the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her, or has similarly significant effect. As a responsible company, Baby Star Signs do not use automatic decision-making or profiling that has legal or similarly significant effects on individuals. Our profiling for marketing purposes requires significant human oversight, and we will always ensure that meaningful control over such processing is in the hands of our staff, rather than based on automated processing. However, if you wish to contest this, you may exercise your rights concerning automated individual decision-making by at any time directly contacting our Data Protection Officer, using the Contact Us form.

Other Data Subjects

Supplier Contacts and Business Clients: Categories of Personal Data

In order for us to transact with your employer, we collect the following categories of personal data about our supplier and vendor contacts: Names and contact information, Financial and payment details of the partner organisation, Other business relationship information such data is processed under Baby Star Signs’s legitimate business interests to maintain a business relationship.

Contact Us

If you have any further questions or complaints about this Policy, any other privacy concerns, or you would like to exercise your data rights, please contact us by using the Contact Us form.

Please do not include your credit card number or other financial or sensitive information in any communications you send.

Changes to this Privacy Policy

We may change this policy from time to time, and if we do we will post any changes on this page. Any update will have a different date from the current policy. If you continue to use the Services after those changes are in effect, you agree to the revised policy. Please check our site periodically for updates.

Last Revised Date

This Privacy Policy was last updated on 8 April 2021.